Rosie Wells has been an artist since her early years. She took many classes on face sketching and would buy every make up book she could get her hands on.

In 1985 she opened her own salon which ran successfully for thirteen years. When Permanent Cosmetics first went mainstream, she became very interested in the process personally, as she was never without make up on herself. After investigating training opportunities all over the country, she went to California for the first of many more classes to learn this profession well. She has literally been all over the United States learning from the most experienced and respected individuals in the industry. Her work is of the highest standards as she herself lived with a poor procedure several years ago. After four laser treatment to correct the problem, she made it her motto to always give the patient something she herself would want on her face. That is why she is so dedicated to this industry and encourages patients to seek an experienced technician when contemplating having Permanent Cosmetics.

Her work at the Clinic of Cosmetic Surgery in Milwaukee has brought her much attention from the press and television. She has now expanded her Milwaukee practice to the Caribbean Islands of St. Thomas and Boca Raton, FL. Her biggest satisfaction is the many satisfied patients and referrals she has received helping people change their lives.

As Rosie puts it, "Permanent Cosmetics gives people confidence and a better self esteem. I know, because it happened for me too."